New Choice for Shampoo OEM
22 Nov, 2025 11:35am
Amid the wave of consumption upgrading in the personal care market, consumers' demands for shampoo have shifted from basic cleaning to a combination of efficacy, personalization, and mildness. This has brought new development opportunities and challenges to the shampoo OEM industry. With years of technical accumulation and quality persistence in the cosmetics manufacturing field, Dongguan Keyan Cosmetics Co., Ltd. is becoming a reliable partner for brands looking to enter the shampoo track, relying on its professional production system and customized services.
In-depth Technical Research: R&D and Optimization of Efficacy Formulations
The core competitiveness of shampoo lies in the scientific nature of its formula and the targeting of its efficacy. Dongguan Keyan has established a professional R&D team, focusing on scalp care and hair quality improvement. The team conducts in-depth research on the care needs of different hair types (such as dry and frizzy hair, oily and flat hair, sensitive scalp, etc.) and develops a variety of efficacy-based shampoo formulations. It continues to tackle key technical links such as surfactant compounding, plant extract application, and active ingredient penetration. By adjusting the proportion and synergy of various ingredients in the formula, it achieves a balance between cleaning power and mildness, while improving the actual effects of shampoo in repair, oil control, and smoothing.
To keep up with market trends, Keyan also maintains close cooperation with raw material suppliers and scientific research institutions in the industry, timely introducing new green raw materials and advanced care technologies. For example, in the R&D of popular categories such as silicone-free shampoo and amino acid shampoo, Keyan continuously optimizes the formula texture and user experience through repeated tests and consumer trial feedback. This ensures that the products not only conform to market trends but also effectively solve consumers' hair problems, providing brands with a product core that has market competitiveness.
Intelligent Manufacturing Guarantee: Standardized Production and Strict Quality Control
The production stability of shampoo directly affects product quality. Dongguan Keyan safeguards product quality with a high-standard production system. The company has a 13,000-square-meter modern production base, equipped with multiple advanced shampoo production lines, realizing an automated process from raw material mixing, emulsification, filling to packaging. The production lines adopt a fully enclosed design to reduce product contamination from the external environment; at the same time, precise metering equipment and online detection instruments are introduced to ensure the accurate formula ratio and uniform quality of each batch of products.
As an enterprise certified by GMPC and ISO22716 international dual certifications, Keyan strictly follows international quality standards throughout the entire production process. From the qualification review and component testing of raw materials upon entry, to the monitoring of process parameters during production, and then to the testing of multiple indicators such as pH value, viscosity, and microbial limit before finished products leave the factory, a complete quality control closed loop has been formed. This strict quality control allows brands to deliver with confidence in OEM cooperation, avoiding negative impacts on brand reputation due to product quality issues.
Service Upgrade: Full-link Customization and Efficient Response
Different brands have different market positioning and target customer groups, and their demands for shampoo products also have their own characteristics. With rich OEM service experience, Dongguan Keyan has created a flexible customized service system. Brands can put forward personalized requirements in terms of formula efficacy, product form (such as transparent shampoo, milky shampoo), fragrance selection, and packaging design according to their own needs. Keyan's R&D and design team will combine market data and industry experience to provide professional solutions for brands, helping to create a differentiated product image.
In terms of cooperation efficiency, Keyan integrates various links such as orders, production, and logistics through the ERP management system, realizing rapid flow from sample preparation to mass production. For brands with urgent order needs, Keyan can adjust the production plan under the premise of ensuring quality to shorten the delivery cycle; at the same time, in response to the market promotion needs of brands, Keyan can also provide relevant product information support to assist brands in quickly launching products to the market. This efficient and considerate service model greatly reduces the cooperation cost and time cost of brands.
Work Together: Empowering Brands to Layout the Hair Care Track
Currently, the segmented demands in the hair care market are constantly emerging, and new brands and new categories are emerging one after another. With comprehensive advantages in technical R&D, standardized production, and customized services, Dongguan Keyan has become a preferred partner for many brands in the shampoo OEM field. In the future, Keyan will continue to focus on the innovation and upgrading of shampoo products, keep up with changes in consumer demand and industry technology development trends, and work with brands to explore more possibilities of hair care products, jointly occupying a place in the highly competitive hair care market.